Italian designer Carlo Crocco of the Hublot brand caused a sensation in the watch industry by deviating away from traditional materials, instead choosing to outfit the luxury gold watches with rubber straps. The brand continues to push the boundaries of watch design, especially with the Fusion concept and the brand’s patented “Magic Gold”, the only 18k scratch resistant gold. Hublot continues extensive research and development in on site laboratories to continue innovation of materials. The brand is best known for the Big Bang, Classic Fusion, and MP series. 

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